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Located in the heart of trendy downtown Northampton, Unite is more than a retail store; it is a way of life, drawing influence from all forms of art and expression. Established in the fall of 2002, Unite is the inspiration of Guy Luu. The store is a platform to affect the area with diversity, ethnicity, and culture. Unite carries most of the major sneaker brands (i.e. Nike, Adidas, Vans, Puma, Onitsuka, and Reebok) along with local and small independent clothing companies. Unite is the on the forefront of classic style and comfort.